in their own words
FORREST EAGLESPEAKER
The North Sound | Musician & Storyteller
"Working with Susan was a great experience from start to finish. Her accolades speak for themselves and the true quality of her work was reflected in the care and attention she puts into her relationships and passion for sharing my story in an honest way. Her knowledge of the industry, expansive network, great reputation, and her authenticity as a person made it abundantly clear as to why she has achieved the status she has in the music industry today. It's not just luck! I can't wait until the next time we work together, and I would highly recommend Susan as a publicist!"
TROY KOKOL
Singer, producer, animator, video director, and songwriter
"I released my first album in 2018 thinking I'd be happy with just some local radio spins, but Susan was able to get me the kind of press and national airplay that changed the entire trajectory of my creative career. She's been the difference between success and failure in every musical endeavor I've undertaken. A true game changer!!"
ZAYD
Singer, Songwriter
“Thank you so much for all your help. Your guidance has helped me to achieve where I am today. I’m looking forward to continuing working with you and developing as an artist. Thank you again for all you do for the Saskatchewan music scene.”
KRISTIN PIERCE
Author & Founder of Inner Compass Books
“What I have taken away from working with you in these marketing consult sessions is literally worth its weight in gold. Your ability to masterfully nail down a strategy through a particular lens is a potent skill that has transformed how I approach marketing my books.”
DORIS FOLKENS
Ontario Singer/Songwriter
"Susan’s publicity guidance was essential in the planning and subsequent success of the release of my debut album. She helped me formulate my marketing plan, prioritize a task list and navigate communication with radio and media. Her guidance helped me to achieve my album release goals.”
BLAKE BERGLAND
Singer/Songwriter
“Watching Susan's successes with Belle Plaine sparked my excitement to collaborate. Her approach is artistic, creative, thorough and effective. Susan inspires you to work and becomes an engaging and professional representation of your project.”
ANDINO SUNS
Latin/World Band
"When it comes to generating publicity, Susan is the real deal! Her strong understanding of the music industry ensured our brand of World/Latin music was heard across the country. She is a true professional and I look forward working with her on future projects. You rock, Susan!"
ROSIE & THE RIVETERS
Vintage-Inspired Trio
“We've always been media darlings but, before Susan Busse, we couldn't maximize our press opportunities. By putting Susan’s incredible enthusiasm, professionalism and love of publicity to work for us, the name recognition of "Rosie & the Riveters" has skyrocketed, we've been featured in almost every media outlet we've approached. Susan is the key ingredient in our marketing arsenal and when you're ready to go pro, she's the one you hire."
ELIZABETH CURRY
Bass, Vocals, Booking, Chef with Belle Plaine
“Susan, you rule. Our show in the very rural Middle West Pubnico in Nova Scotia was full of peeps who were there either because of seeing the story in the Chronicle-Herald or the Vanguard. Or both. Bless your press-minded soul."
ALICE KUIPERS
Award-winning Author
“Meeting Susan and working with her has been transformative for me as a writer. She listened to my ideas, streamlined and focused my plans and came up with a huge amount of publicity work around the release of my newest novel. I plan to keep working with Susan for as long as she can fit me in--she is the best!"
MARVIN CHAN
Artistic Director of Trifecta Artist Collective
"Artists from our own collective, Trifecta, have received significant press coverage as a result of Susan's PR workshops. SK artists are lucky to have publicists and educators such as Susan working in our province."
SCOTT PATRICK
Vocal Coaching and Rehabilitation
"Inquiries are coming in nice and steady on my Facebook page (which you helped me to create). Thanks again for your expertise!!! You are the best."
CRESTWOOD
Jazz-inspired Folk Duo
"We sold out the Blackbird Café tonight. The waitress said it's unheard of for an out of town group to do so. She figures the newspaper article (Edmonton Journal) got major traction. Thanks again!."
JACQUELINE CONWAY
Marketing Director, SaskTel Saskatchewan Jazz Festival
“Through Susan’s experience, attention to detail and passion, our public relations program has grown by leaps and bounds. Every opportunity is maximized and seized by taking a proactive approach that creates real results. Nothing beats working with a true professional that always keeps the client’s best interest at heart.”
BELLE PLAINE
Folk/Swing/Country Singer-Songwriter
"I love working with you. I totally trust your instincts. You proved your weight in gold when you wouldn't let me back out of playing live on the radio today. Evidently, I like it when you tell me what for."
ALEXIS NORMAND
Francophone Jazz-Folk Singer-Songwriter
"You were sooo right about the perks of having a great photo. I spoke with the Festival's AD last night and she said that most of the papers in the Vancouver area used my photo to promote the Festival (of which, I'm barely a part!). Just thought I'd let you know that you are right! :) "
TARON COCHRANE
Radio Host and Media Personality
“By the way, that press release was all kinds of amazing...so detailed/awesome. I've dealt with A LOT of publicists through this freelance job and you are one of the two most organized that I have dealt with. Number one works for The Irish Rovers."
ANDREA WARREN
Vice President Marketing & Project Development — Attila Glatz Concert Productions Inc., Salute to Vienna
“Susan Busse PR was an incredible support to us. She became an ambassador for our concert, helping us cross-promote with other organizations in Saskatoon, and organizing press coverage for us. Susan went well beyond the call of duty and was interviewed about the performance by local TV and radio. She was thoroughly prepared, and spoke about our concert as if she had worked for us for years! I wouldn’t hesitate to recommend her; she was absolutely essential to our success."
KEVIN ROY
Singer/Songwriter
“Susan is a publicity master! She takes time to get to know her artists prior to pitching them to industry. She pitches not only the music, but the story of the artist as a whole. In my case, she not only landed me numerous spots on television/radio shows, reviews and write-ups in national print and blogs, but she also has me writing articles for some national fishing magazines (I love fishing)! Susan is a genuine, dedicated, hard working publicist that will bring an artists’ story to life and present it in a way that is alluring to the media."